O’NEILL & PENDLETON: A COLLABORATION OF SHEER CRAFTSMANSHIP

15 September, 2014 – 

Logo for the collaboration
Laydown shot of O'Neill x Pendleton collaboration line

O’Neill, the original Northern California surf and lifestyle brand, is proud to unveil a new collaboration with Pendleton Woolen Mills – the family-owned textile manufacturing company, based in Portland, Oregon, that traces its roots back 151 years.  

Revealed as part of the O’Neill Fall 2014 collection, the collaboration between the two iconic North American companies represents a celebration and showcase of the ultimate in refined craftsmanship – a standard that both O’Neill and Pendleton have set out to achieve from the start, inspired by their respective founders.

Local in its ethos but known the world over for the exquisite quality of its wool, Pendleton Woolen Mills has injected its unmistakable plaid aesthetic – popularized by 1960’s surfers in California – across a line that includes a jacket, shirt, sweat, tee and accessories. O’Neill’s long-standing reputation for innovation and youthful style, meanwhile, provides the collection with a unique contemporary twist.

The O’Neill x Penwool jacket typifies the collaboration, combining superior quality Pendleton wool with O’Neill’s stain-resistant, water repelling and quick-drying Hyperdry technology. With balmy summer temperatures now a distant memory, the new collaboration serves up warmth and dryness through the colder months – whether it’s down on the coast, in the city or up in the mountains.

The O’Neill x Pendleton collaboration will be launched on 23 September – that rare occasion when day and night are of equal duration – and will be available to buy online at oneill.com, as well as in selected flagship O’Neill stores and premium retail stores.

ABOUT O’NEILL

Over 60 years ago, Jack O’Neill invented the wetsuit from a San Francisco highway garage, and gave birth to an entire industry in the process. Today, the same unreasonable spirit still drives everything that we at O’Neill do.  Whether it be on the slopes or in the surf, O’Neill stands behind our commitment to creating and crafting product that allows you to do what you love for longer.

We have this collection at our Home Store (503.535.5444) in Portland’s Pearl District:

O'Neil x Pendleton shot at the pendleton Home Store

POPEYE magazine–Japan’s Take on Surf Pendleton

Japan is talking about Pendleton.

WEB_Popeye_7_14_b

Spread of Pendleton in Popeye magazine
WEB_Popeye_7_14_a

Spread of Pendleton in Popeye magazine

What is Popeye saying about us? As usual with Japanese PR, we have only a vague idea of what’s been written, here. We do know these travel spreads are alive with enthusiasm and full of Pendleton. Our Reyn Spooner Kloth shirts are shown, as well as the Surf madras shirts , and towels, and muchacho blankets, and hey, that’s our CEO, Mark Korros, relaxing at the Pendleton Home Store!

Korros relaxing in the Home store

Our favorite is this shot with the Original Surf Plaid Board Shirt as worn by the Beach Boys way back when.

Popeye_Board_Shirt - a laughing man wearing a Board Shirt

Thanks to POPEYE for the visit and for the press. All photos are used with permission.

Lindsey Thornburg Trunk Show Tomorrow!

A surprising Hello

Lindsey Thornburg in Sicily

Sometimes you’re sitting down to write about a talented designer who uses Pendleton fabrics in innovative and beautiful cloaks, and that very designer comes knocking at your office door.

That’s exactly what happened today when the beautiful and talented Lindsey Thornburg dropped by.

You can meet her, too

Lindsey is in town for a Trunk show tomorrow at our Home store.

Trunk_Show_ Email invitation

Stop by, because you’ll love these designs and you’ll love Lindsey.

 

The new Zagat Survey for Portland hit the inbox this week…

…and we are in it!

Portland_Zagat guide for 2013

The Zagat Survey was brainchild of Tim and Nina Zagat, who polled their friends and published the results in 1979 as a way to locate the best dining experiences in New York City. The survey quickly grew beyond their immediate circle of friends, and has come to include over 70 cities, including Portland.

Over a quarter of a million people have contributed their opinions and comments on restaurants, hotels, theaters, golf courses, and shopping. The bound guide is available by subscription, a handy and handsome publication to carry along to your favorite city. The Zagat.com site is free to the public.

Pendleton in Zagat

So how did we do? Very well, thank you. The ratings are on a thirty-point scale, and the higher, the better. We are happy to say that the downtown Portland Pendleton store scored very highly. So did the flagship Pendleton Home store. And, now that we think of it, so did the Woolen Mill Store.

Yes, we had a trifecta of nice Zagat scores.  We got a kick out of the quotations from survey-answerers, which are set off in quotes. Our staff “goes above and beyond.” Our “incredible quality” is “hard to beat.”

Our favorite quote? “It’s a Pendleton…enough said.”

Made in USA label with eagle for Pendleton