70 Years of Style

We’re looking forward to celebrating 70 Years of Style next week – a party that honors our womenswear line, providing classic American style to women for seven decades! We’ll be celebrating at the Pendleton store Portland, Oregon, on Friday, 9/6/19, with a party. And you’re invited. We’re breaking out some beautiful clothes from the Pendleton archives for the event, along with bites and sips, music, giveaways, prizes and more. Vintage clothes (especially Pendleton) are encouraged and will be rewarded!

The event details are here: Seven Decades of Style party

The Heritage Coat

Here’s one of the most exciting items in the line for Fall 2019 – the coat on the right.

Yes, that’s right. The coat on the right is a modern revival of one of our most iconic pieces; the Harding blanket coat. Before there was an official women’s sportswear line, Pendleton produced coats sewn from wool fabric in several lengths and styles to meet the needs of snowshoers, skiiers, tobogganers, and movie stars like Anita Page, photographed in a similar coat in the 1930s.

Actress Anita Page in a Pendleton blanket coat circa 1920s

The photo is black and white, but it’s safe to say that this coat was sewn in the familiar Harding pattern coloration.

The Pendleton Archives

Our archives hold several blanket coats in the Harding pattern on our racks of vintage Pendleton garments, carefully cataloged and hung under white sheets to protect them from dust. Visitors wear white gloves when they handle these treasures, to protect fragile garments from the oils we all have on our hands.

The coat at the front of this “go-back” rack (waiting to be checked back in) is very similar to the coat worn by Anita Page. It’s a well-worn example, with mismatched buttons. archive-coat

Here’s another beautiful Harding pattern coat we call “the airplane coat.”

This label gave it its name–see the airplane in the lower left of the label?

This car coat was sewn for passengers to wear in open cockpit airplanes. This is also a Harding pattern. The strap-and-button details are charming.

Here’s the rack where both of these coats live in the archives. The “out” cards mark the spots where other garments have been taken to our design area.

A group of vintage Pendleton blanket coats hanging together in the Pendleton archives. Yellow and pink pieces of paper calle d"out cards" are interspersed, showing where garments have been checked out of the archives for design inspiration.

See You At The Party!

We can’t wait to see what the designers come up with next–and we can’t wait to see you at the party! Come help us celebrate.

Reproduction of a postcard sent to invite people to the 70 Years of Style Celebration at Portland, Park Avenue West, on Firday, Spetember 6, 2019. Includes photos of Anita page in a Pendleton coat from the 1920s, and a modern shot of a model wearing the Heritage Coat from the 2019 Fall Pendleton line.

Inside the Pendleton store in downtown Portland, Oregon, a crowd mills around at a #dudecon party.

Twenty Years, Dude.

We celebrated twenty years of the Dude, Walter, Donny and Jesus at our Park Avenue West Pendleton store on Friday, September 28th, 2018. We want to thank all the Achievers who came out to support our effort to set a Guinness World Record for Most People Dressed as the Dude. We haven’t heard from the Guiness folks yet, but we are hopeful.

Inside the Pendleton store in downtown Portland, Oregon, a crowd gathers to show off their Westerley cardigans at a #dudecon party.

But back to the party.

The crowd was large and mellow. Attendees enjoyed trivia contests and prizes, a photo booth, refreshments worthy of any bowling alley, complimentary dog toys and sweaters, a swank commemorative cardigan pin, White Russians and craft beer courtesy of The Big Legrowlski, our esteemed event partners. They also had a familiar movie to watch, with a playlist that included all the best songs.

Contests and fun

We gave away two Westerley cardigans every fifteen minutes!

Willamette Week Illustration

The party culminated with a costume contest, and the winner was one happy Dude. We appreciated the coverage in Willamette Week, and on local news KGW.

During the event, we offered a discount on all things Westerley. You can check out the goods here: The Dude’s Collection

Thank you to EVERYONE who came out to join the fun.

Twenty years, Dude. Twenty years.

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Pendleton Woolen Mills

Since 1863

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Pendleton Blanket Coats – From the Archives