Fall 2019: Win a Ginew Heritage Coat on Instagram!

A Native American model stands facing the camera, with his denim Ginew jacket held open to show the Pendleton patterned wool lining.

A Native American model stands in profile, wearing a Ginew jacket with the collar turned up to show that the under-collar is lined in Pendleton patterned wool.

Ginew x Pendleton

This Ginew Heritage Coat (lined in Pendleton wool) can be yours! We are proud to partner with GINEW, a Native-owned premium denim brand, on a giveaway over at our Instagram.

To quote Ginew’s site:

In designing the Ginew Heritage Coat, we recreated a meaningful garment as it was worn by our grandfathers and great-grandfathers in daily life. By exploring our Anishinaabe and Oneida heritages, we came to appreciate their rich history of work and dedication. When we wrap ourselves in this coat, we wrap ourselves in the ways of our ancestors. The premium, American-made materials of our Heritage Coat are not just wool, cotton and brass; they are oral histories, old photographs, and traditional lore. Coats such as these were more than mere garments: they were work tools, worn in the machine shops, forests, and fields by relatives who dedicated themselves to the hard labor of providing for their families.

This is a 7-day giveaway, and the entry period runs from Thursday, September 26th  2019 at 9:00 AM PST, to Monday, September 30th 2019 at 11:59 PM PST.  The rest of the rules are after the jump.

Learn More

See our past posts about Ginew here: Pendleton and Ginew

Read more about Ginew here: Ginew Heritage Coat

Find our Instagram here: @pendletonwm on Instagram

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GINEW Thunderbird Coat – a closer look

A man stands in the desert, the horizon glowing with either sunrise or sunset, wearing Ginew denim jeans and jacket.

Ginew and Pendleton

As we come to the end of a year of stellar projects, co-brandings and collaborations, we want to call out the GINEW Thunderbird coats as one of our favorite projects. These coats are made by GINEW, the only Native American owned premium denim collection. Focusing on American-made materials, GINEW incorporate elements of their Native American heritage (Ojibwe, Oneida, & Mohican) to express a contemporary, Native voice through premium apparel and accessories.

Here is GINEW’s press release about the coat:

Native American-owned apparel co. Ginew of Portland, Oregon announces the release of the THUNDERBIRD COAT. An elevation of a classic piece with intricate details throughout. The THUNDERBIRD COAT tastefully incorporates the tribal (Ojibwe & Oneida) designs and textiles of the brand owners, with hunted deerskin collar (YES! Hunted by Ginew + family), premium denim, custom PENDLETON® lining, and Ft Lonesome chain-stitched Thunderbird…

The pinnacle of our inspiration for the collection this year – the THUNDERBIRD COAT – encompasses a range of emotions and experiences from an eleven-day road trip in our 1971 F250…from our ancestral homelands of the Great Lakes to the Pacific Northwest. Through the boreal forests along Lake Superior, across the plains and badlands of Dakota & Cheyenne lands, to the high desert and ultimately the temperate rainforest of the Pacific…each morning, day, and night an act of intention and, in many ways a prayer. Crisp sunrises, afternoon thunderstorms, still sunsets, and brilliantly starry nights were our muse as we bore witness to the change of seasons. Woven into each fabric of this coat is the intention, observation, and emotion of this experience.

A photo of the interior of a Ginew work jacket, lined with Pendleton wool in the "We Walk Together" pattern.

Aman stands in a field of dry grass, wearing a Ginew x Pendleton work jacket.

When you put on the THUNDERBIRD COAT, you are wearing a coat built to express our Ojibwe & Oneida heritages and the experience of our journey from the Great Lakes to Portland, OR. Designed with the classic American silhouette of a lined ranch coat, yet taken steps beyond as we incorporate our tribal symbols, traditional textiles, way of life, and emotions into the coat.

A man adjusts a Ginew x Pendleton denim jacket.

A man stands in a deserted field wearing a Ginew x Pendleton denim jacket.

Notes on the lining

The coat includes the Ginew® “WE WALK TOGETHER” wool blanket lining – exclusively woven for Ginew® by PENDLETON®. It is customary in our communities to wrap a newly joined couple in a blanket to symbolize their union. The WE WALK TOGETHER blanket colors represent the sacred day (sunrise to sunset) and wampum belt (purples), teachings which impart values to guide us in our life together. The lodges are in the shape of traditional Ojibwe and Oneida dwellings. The crest fuses timeless symbols from each of our tribes, the dwelling (Ojibwe) and Skydome (Oneida). Together, the colors and symbols represent how we value our traditional beliefs in our home as we walk this journey of life together.

See it here: GINEW

Photos by Ginew & Rowdy Dugan