Into the Archives: Rare Photos of the Pendleton Disneyland Store

A photo from the Pendleton archives of the Pendleton store in Disneyland: Front window

Archival Treasures

The Pendleton archives hold a lot of history, some of it dating back to our founder’s opening of his own mill in 1863. Some of the most delightful history comes from our association with Disney, which stretches back to the opening of Disneyland in 1955. So here is a peek at these very special archival materials.

We were sent a personal invitation:


It’s hard to imagine a time when Disneyland wasn’t a household name worldwide, isn’t it? But we have another letter from our company president, Mort Bishop, referring to an “attached brochure” that explains the Disneyland park. And the letter makes it quite clear that the Pendleton location’s primary function was an exhibit, rather than a store.

So courtesy of photos in our archives, let us take you on a tour of the Pendleton Dry Goods Emporium, as it was called on opening day.

Archival Photos

Excited visitors entered Frontierland for a taste of the Old West.

A photo from the Pendleton archives of the Pendleton store in Disneyland: entrance near the Frontierland gate

And there we were, complete with comfortable benches for whittlers (spittoons are notably absent).

A photo from the Pendleton archives of the Pendleton store in Disneyland: Storefront, the Pendleton Dry Goods Emporium

We proudly displayed the World’s largest Champion Buckle in our window. This was before wrestling belts eclipsed western buckles, of course.

A photo from the Pendleton archives of the Pendleton store in Disneyland: Side window display featuring the Wold's Biggest Cowboy Buckle

Inside the Store

Western wear was a staple of the store. And cowboys were shopping!

A photo from the Pendleton archives of the Pendleton store in Disneyland: Interior, blanket counter

We didn’t just offer western clothing, of course. Pendleton’s famed Turnabout Reversible Skirt and the women’s 49’er Jacket were big hits here.

A photo from the Pendleton archives of the Pendleton store in Disneyland: Women's clothes with reversible skirts

We also sold blankets, boots, hats…

A photo from the Pendleton archives of the Pendleton store in Disneyland: Blanket counter and shirt shelves, with stairway to second floor

…and Levi’s jeans! Pendleton and Levi’s have an association that goes way back. We were both part of the original surfer’s uniform in the Southern California surf scene of the early 1960s. And we’ve done at least four collaborations in the 2000s.

A photo from the Pendleton archives of the Pendleton store in Disneyland: Display with Topster jacket and Levi's

So many Disneyland guest remember visits to the Pendleton Dry Goods Emporium as part of family vacations.

A photo from the Pendleton archives of the Pendleton store in Disneyland: A woman and two gentlemen shopping.

A Special Label

Some of the merchandise at this store carried a special label featuring the iconic Sleeping Beauty’s Castle.

A close view of the special label for Pendleton goods at Disneyland

You can read more about our Disney connection: Pendleton and Disneyland: We Go Way back!


Force Friday II : Two New Chapters in the Star Wars x Pendleton Blanket Saga

A woman stands at the edge of a forest wrapped in a Pendleton Star Wars blanket.


Pendleton Woolen Mills is proud to announce two new blankets in our Star Wars x Pendleton blanket series, in honor of Episode VIII, The Last Jedi. Preorder Here: Star Wars Blankets.

The history

Forty years ago, “A long time ago, in a galaxy far, far away…” scrolled across a screen for the very first time.  In the decades since, generations of fans have visited the Star Wars universe through films, novels, graphic novels, amusement rides and more.

When LucasFilm became part of the Disney family, Pendleton Woolen Mills was there to welcome them, thanks to an association that stretches all the way back to opening day of Disneyland in 1955, when Walt Disney invited us to open a western mercantile in Frontierland.

Star Wars today

Pendleton celebrates the latest Star Wars’ release with designs that combine timeless Pendleton motifs with Star Wars characters who wield the power of the Force; for good and for evil. “Remember…the Force will be with you, always.”

The Blankets!

The Last Jedi

In Star Wars: The Last Jedi, a new chapter in the Star Wars saga unfolds. Flanked by the Millennium Falcon, Rey stands at the center, raising her lightsaber in a gesture of defiance against the First Order. The story of Star Wars: The Last Jedi unfolds in a Banded Stripe pattern that harkens back to the Golden Age of trade blankets.  This exclusive Pendleton design is available in a hand-numbered edition of 1,977 with a custom Star Wars label and Certificate of Authenticity.

The-Last-Jedi-blanket-by Pendleton

  • 64″ x 72″
  • Unnapped, felt bound
  • 82% pure virgin wool/18% cotton
  • Jacquard woven for a dramatic reverse option
  • Dry clean
  • Made in USA

The Last Jedi blanket arrives packaged in a box that will fit with your Ultimate Collector’s Set.

The last Jedi blanket on a black leather couch.

A New Alliance

The perfect gift for your favorite young Padawan: a child-sized blanket featuring beloved character Chewbacca in an exclusive Pendleton design for Star Wars: The Last Jedi. A confused Chewbacca studies the porgs, not sure what to make of these curious and mimicking creatures.

A-New-Alliance-blanket-by Pendleton

  • 32″ x 44″
  • Napped with whipstitch binding
  • 82% pure virgin wool/18% cotton
  • Jacquard woven for a dramatic reverse option
  • Dry clean
  • Made in USA

A New Alliance comes packaged in a special collector’s box.

New-Alliance-blanket-hangs over the side of a wooden crob

Pre-order these new blankets at And enjoy these two gentlemen enjoying the heck out of their new Star Wars Pendleton blankets!

2-gentlemen enjoying their Pendleton Star Wars blankets.


Two New For You

Pendleton Woolen Mills is proud to announce two new Pendleton blankets as a tribute to “Star Wars: The Force Awakens” and “Star Wars: Rogue One.”

This is the droid you’re looking for.

This limited edition Pendleton blanket depicts the lovable droid BB-8, an indisputable fan favorite and major scene-stealer who debuted in The Force Awakens. Ombré shading represents the blue and red lightsabers of Rey and Kylo Ren, the film’s hero and villain, while geometric shapes add a distinctly Pendleton touch.


Rogue One

Dark silhouettes hint at the mysterious heroes at the heart of Star Wars: Rogue One, the latest chapter of the Star Wars saga. This limited edition Pendleton blanket gives you a sneak peek at new characters Jyn Erso and Captain Cassian Andor, as well as the droid K-2SO, the tropical planet of Scarif–and is that Darth Vader and the Death Star in the distance? Bands of green reflect the film’s muted palette.


Limited Edition

The edition size is limited to 1977 hand-numbered units for each of the full-size blankets. Each is presented in a commemorative box. The BB-8 box stacks with the previous four editions released in 2015.

Special stacking boxes for Star Wars blankets

Each blanket also comes in a Padawan child-sized edition. We’re still waiting on our “Star Wars: Rogue One” sample, but here’s the BB-8 blanket. As you can see, it’s a slightly warmer/brighter palette, with a bright yellow whipstitched binding. And he’s a friendly droid for a child’s room!

BB8 Star Wars Crib blanket

Every blanket is made in America, woven in Pendleton’s own Pacific Northwest Mill.

The blankets are scheduled to ship in early October. They are available for preorder on Friday, September 2nd. 


Star Wars and Pendleton Blankets Unveiled for Force Friday

Unveiling party

It was a wild party last night, as this shot from our friend Carrie shows.


One of the highlights was the showing of our unveiling video. Give it a watch!


The unveiling that mattered was the blankets, of course. These works of art were designed by Derek Roberts, the gifted artist behind our incredibly popular NIKE N7 blanket. He’s a lifelong fan of Star Wars, and NIKE was kind enough to allow us to work with him on a project near and dear to his heart.

Here are the details. 1977 is a year that forever changed our perception of space, adventure and heroism. In commemoration, Pendleton has woven each blanket in a limited edition, hand-numbered series of 1,977. Each design is available as a single blanket, or as part of a matched-number set of four for the ultimate Star Wars collector.

A New Hope Pendleton Star Wars blanket

A New Hope

Inspired by the iconic Star Wars poster. Luke Skywalker begins a journey that will change the galaxy, along with Han Solo, Princess Leia, and Darth Vader.

The Empire Strikes Back Pendleton Star Wars blanket

The Empire Strikes Back

Darth Vader and the storm troopers have regrouped after the destruction of the Death Star, with Darth Vader leading the hunt for Luke Skywalker.

Return of the jedi Pendleton Star Wars blanket

Return of the Jedi

Powering into light speed, Luke Skywalker heads a mission to rescue Han Solo from the clutches of Jabba the Hutt, and face Darth Vader one last time.

The Force Awakens Pendleton Star Wars blanket

The Force Awakens

If you dare, gaze upon a new Star Wars character from the dark side, with exclusive imagery from the newest chapter in the Star Wars saga.

The blankets fitted together to shoe "Star Wars" up the middle.

The Ultimate Collector’s Set

Purchase a matched-number set of all four blankets. Available only through preorder and for a limited time.

You should preorder soon, as sets and singles are selling briskly for #ForceFriday. Single blankets will deliver 11/25/2015. Matched sets for the Ultimate Star Wars collector will deliver 10/31/2015.

Made in USA label with eagle for Pendleton