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Posts from the ‘Pendleton Mens’ Category

Pendleton Wool Decade Shirts for Women: Steal His Shirt

Women have been carrying on a love affair with men’s style since the 1940s.

1940s teenager in Pendleton wool shirt. We won't apologize for the cigarette, because everyone smoked in the 1940s, including doctors while they performed surgery.

Call it Boyfriend Style, call it Menswear-Inspired, call it dressing like boys or whatever you want to. Women have always loved wearing male-inspired fashion and men’s garments. Especially, it seems, men’s Pendleton wool shirts.

Photo courtesy of Rachel Comey Boots

Boyfriend style is hot right now, but it’s not new. The Pendleton 49’er grew directly from this trend. To quote our blog post on this iconic jacket:

Pendleton’s success with men’s shirts had happened twenty years earlier, but during WWII, men were not the only people enjoying distinctive plaids and ombres in pure virgin wool. Women began to borrow men’s work shirts for both work and warmth.

1940s women in Pendleton wool shirts. The fetching ax-wielder on the right looks like Mad men's Peggy Olson AKA Elizabeth Moss, doesn't she?

 It’s possible that by wearing their husband’s shirts, women kept the memories of their husbands, fiancés and brothers close, though many undoubtedly needed some serious work wear that was simply not available for women at the time. Whatever the reason, women loved Pendleton shirts.

We answered this love by introducing the Pendleton 49’er jacket in (you guessed it) 1949. (As an aside, how much does the woman on the right resemble Peggy Olson?)

Women loved the 49’er, but continued to raid men’s closets. Here are two 1950s icons of femininity, rocking their Pendletons.

Marilyn Monroe in a Pendleton wool shirt.

Jayne Mansfield in a Pendleton wool Board shirt. With chihuahuas. Cooking breakfast, because that's how all chihuahua owners cook their eggs.

These photos of Marilyn Monroe and Jayne Mansfield offer a clue as to why Boyfriend Style was so popular in the 1950s.  It was associated with relaxation, home, comfort, ease, the outdoors. It probably offered them a break from their sexpot styling, though this Life magazine series of Jayne Mansfield cooking breakfast in a Pendleton shirt still manages to radiate her kittenish allure.

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(As another aside, clearly Jayne inspired today’s selfie-pout).

The desire to steal his shirt didn’t end in the 1950s. Diane Keaton’s Annie Hall style showed up in the 1970s, creating a wave of skinny-tie-and-vest wearers. Women tucked shoulder pads under the bigger shoulders of men’s shirts and jackets and belted them tightly to create the signature silhouette of the 1980s. The 2000s brought the rise of thrifted style. Countless women reworked shrunken men’s Pendletons into their looks. And when we introduced our Fitted line, market intelligence informed us that a surprising amount of these slimmer-cut shirts were selling to women. Women still love wearing Pendleton men’s shirts.

When we decided to celebrate our Nine Decades of Pendleton Wool Shirts, we knew that women would want to celebrate this milestone, too. So we developed three Decade Shirts for women using plaids from our archives.

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Three styles, five fabrics, all available at pendleton-usa.com. The Prineville is a popover with a 3/4 placket. The Ranch Hand is based on our Men’s Canyon model, the original High Grade Westernwear shirt. The Ponderosa uses our beautiful Sir Pendleton worsted fabric, meaning there’s almost a mile of yarn in every shirt.

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To finish things nicely, because we love to do that, each shirt has a special Decade Shirt label in the placket. We wanted to give you everything you love in our Men’s shirts with Women’s more fitted shaping.

Here are the Decade Shirts for Women in action.

Photo by Lauren Field

You can see the special Decade label in the shot above. Copyright 2014, Lauren Field All rights reserved by Pendleton Woolen Mills

03930003Copyright 2014, Lauren Field All rights reserved by Pendleton Woolen Mills

photo by Blaire Russel

Copyright 2014, Blaire Russel All rights reserved by Pendleton Woolen Mills

photos by Travis Hallmark

Copyright 2014, Travis Hallmark All rights reserved by Pendleton Woolen Mills

Our Decade Shirts for women celebrate our past and inspire our future. But even so, we know from experience that you’ll continue to steal his shirt.

The Decade Shirts: Nine Decades of Pendleton Wool Shirts

The Pendleton Decade Shirts for men celebrate our ninety years of shirt making using re-creations of fabrics from each decade. We went deep into the archives to find the wool shirt fabric that best expressed the men’s fashion ethos of each decade, and here’s what we chose. Pendleton wool shirt 9 decade wool shirt fabric

We used these special fabrics  in your favorite Pendleton shirt styles; those that have stood the test of time, just like a Pendleton should. That includes the Gambler, a western shirt that first debuted in the 1930s.

January 1959 vintage pendleton wool shirt ad

And Sir Pendleton, which is turning sixty next year.

Sir pendleton wool shirt advertising vintage

 

We are offering the Lodge, Trail, Epic, Guide, even the Zephyr shirt from early in the 2000s. And the Board Shirt is offered twice, including a labeled version of the shirt made famous by the Beach Boys in their Surfer Girl days.

Photo of Beach Boys

If you want to make sure you’re getting a Decade Shirt, check the front placket. You see a special label there, letting you know you’re getting the goods.

pendleton wool shirt label

And here they are: all the shirts and all the fabrics and all the styles and all the decades.

Pendleton wool shirts

Of course, there are nine decades and ten shirts. The tenth is the numbered limited edition Guide Shirt, that you can read about here.  All the shirts are currently available at pendleton-usa, and in most of our retail stores.

We are fairly certain that there’s a shirt for every man in that assortment. But quality shirts are not just for men. We marked the Nine Decades with some beautiful Pendleton wool shirts for women, which we will talk about next week.

In the meantime, ladies, just steal his shirt.

 

 

The Limited Edition Guide Shirt: 9 Decades of Pendleton Wool Shirts

Limited Edition Guide Shirt for 2014 by Pendleton, photo by Taylor Painter

This fall, we’re offering a limited edition Guide shirt in an edition of 1863. Why 1863? Because, of course, that’s when our weaving legacy’s founder, Thomas Kay, arrived in Oregon. We made the shirt in an amber and brown ombre plaid that appears to be straight out of the Pendleton archives, but was developed just for this year. Each shirt has a hand-numbered label:

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This shirt model first appeared in our 1927 men’s shirt line. Back then it was called The Buckaroo. Thanks to the Pendleton archives, here’s a look at the Buckaroo’s debut (you can click to enlarge):

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Yes, we understand that it looks comical to the modern eye to have a man going hunting wearing a bowtie and trilby. Perhaps sportsmen really were that much more dapper in 1927.

Bowtie

He also oddly resembles Peter Sellers, but this was long before Inspector Clouseau’s time.

But back to the Buckaroo. As a manufacturer of Native American trade blankets, Pendleton Woolen Mills was (and still is) headquartered in the west.  It made sense to capitalize on America’s fascination with all things western in the early part of the last century, so our garments were named accordingly. But despite the rodeo name, the Buckaroo was meant to be worn in a variety of settings. The dressiness of the shirt depended on the fabric, not the cut; plaids for hunting, solids for fishing, and broadcloth solids or stripes for “dress-up.” The plaids/solid demarcation is a bit baffling. Were the plaids better for forest camouflage? Would plaids startle the fish? Despite these marketing mysteries, America responded to this shirt line with enthusiasm. The Pendleton wool shirt became a wardrobe staple.

Pendleton wool shirt, Taylor Painter photography

Of course, you become a part of this history every time you choose a Pendleton shirt. The limited Edition Guide Shirt is available at pendleton-usa.com and other retailers. Enjoy some special shots of this shirt taken by Portland photographer Taylor Painter, who you should immediately follow on Instagram.

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90 years of Shirtmaking: the Taxonomy of Pendleton Shirts

We’re celebrating nine decades! yes, that’s right. We have been making men’s wool shirts for ninety years. The Pendleton shirt story starts in 1924, when the Bishop family decided to enlarge their business from trade and bed blankets into men’s apparel.

To quote http://www.pendleton-usa.com:

In 1924, a man could have a wool shirt in any color he wanted – as long as it was grey. Wool shirts were utilitarian items; warm, durable, an excellent first line in the defense against the elements. They were uniformly drab. Of course, all that was about to change.

At Pendleton Woolen Mills, Clarence Morton Bishop envisioned a different kind of fabric for a man’s wool shirt. Pendleton’s sophisticated weaving capabilities were producing vibrant Indian trade blankets. Why not bring that same weaving and color know-how to flannel shirting?

He wrote to his father, Charles Pleasant Bishop, “I believe we should add such goods as shirts and hosiery.” C.P. Bishop agreed, replying “I am more and more impressed with the opportunity we have here in Oregon.” While his son investigated production options, C.P. Bishop did the early marketing work. He wrote to his son that “I am impressing it on the minds of my employees and patrons…that we are putting a new fabric on the market, something better than other mills can or will make.”

After much weaving experimentation and hard work, Pendleton’s innovative Umatilla shirting fabric rolled off the loom. The rich colors in Pendleton’s woolen plaid shirts were completely new to the market in 1924. The positive response was immediate. It has also been enduring.

Ninety years! To celebrate, we’ve released a poster that elaborates on the design features of our most enduring models.  Click for a larger view, though the best view is in person at one of our many retailers.

shirt-taxonomy

Here’s the styles you know and love in photos.

collage

Fall 2014 brings our Decade shirts, each made a style and fabric that represents a decade of Pendleton shirtmaking. We will be taking a closer look at those in the next few weeks. But for now, it’s kind of awesome to sit back and consider how many Pendleton wool shirts we’ve put on the backs of men over the last ninety years. Thank you for your loyalty, and here’s to the next decade!

Aloha from Surf Pendleton and Reyn Spooner

Our Surf Pendleton collection draws inspiration from our history with the California surf scene, where our Board Shirt was featured in songs and on album covers. The collection also celebrates the robust surf culture of our home state, Oregon, where we’ve collaborated with Blackfern on two limited edition surfboards.  But surfing was born in the Hawaiian islands, and nothing says the islands like a Reyn Spooner shirt.

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To quote the company:

It is true that in Hawaii, time has a way of stopping.  Our way of life here has roots in the ancient, with nature and in Hawaiian culture.  We are committed to enhancing the past by bringing our lifestyle right to you.  We’ve been in business since 1956 using unique archival prints, exclusive vintage artwork, and work of celebrated artists to evoke the island life.  

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Our designers worked together on to incorporate traditional Pendleton patterns into Reyn Spooner’s Spooner Kloth®. This fabric is woven in Japan and sewn on the reverse for a distinctively weathered appearance. Shirts and shorts made with Spooner Kloth® are cool, easy care, and they last forever.

S214_MW04d_51967

So there you have it; a little bit of Hawaii with Surf Pendleton style. Mahalo!

 

Before they were the Beach Boys, they were the Pendletones.

ed. note: Happy Summer! This post originally ran a few years ago, but with the weather like it is, we hope you’ll enjoy it again today.

In the early 1960s, a group called The Pendletones adopted their name in honor of the surf uniform of the day: Pendleton shirts worn over tee shirts with khakis. The original lineup included brothers Brian, Dennis and Carl Wilson, their cousin Mike Love, and friend Al Jardine.

The Pendletones soon changed their name to the Beach Boys . Even though only one member of the group had ever been on a surfboard, they sang about the California surfing scene; waves, sunshine, cars and girls. This might have been simple subject matter, but layered instrumentation and soaring harmonies made these songs anything but simple. Under the unique artistic leadership of Brian Wilson, the Beach Boys defined surf music. And though their name changed, their uniform didn’t. The band wore this blue and charcoal plaid shirt on the covers of 45s and LPs throughout the early 1960s.

The Beach Boys’ Pendleton shirts were part an existing trend. When surfing came to California in the late 1950s, surfers devised performance wear: swim trunks and plaid Pendleton shirts over a layer of Vaseline. Surfers wore the same shirts over light pants on the shore, and a fashion trend was born.

This look hit the radio airwaves courtesy of the Majorettes, whose song, “White Levis” became a number one hit in 1963. As the lyrics said, “My boyfriend’s always wearin’ white Levi’s…and his tennis shoes and his surfin’ hat and a big plaid Pendleton shirt.”

That’s a Pendleton shirt  cover of that 45, even though they named the song after the pants. You can give it a listen here, and don’t be surprised if you start singing along.  But let’s get back to the shirt made so popular by the Beach Boys.

In 2002, Pendleton celebrated eight decades of Pendleton shirts by bringing back iconic shirts from each decade. To celebrate the 1960s, we brought back the Board Shirt in the same plaid seen on all those record covers. We officially named it the Blue Beach Boys Plaid.

The shirt has stayed in the line ever since. We’ve used it in caps, hats, bags and jackets. It’s still made in the original 100% virgin Umatilla wool as it was back then, but we’ve interpreted it in rayon for campshirts and cotton for sleepwear.

We have done a few colorations of the plaid. Whether it’s in blue, coral,  rust or olive,  the pattern is easily recognizable.

Because of its strong ties to surfing history and culture, this pattern was used in key collaborations with Hurley and VANS in the late 2000s.

There is a discussion now and then in Pendleton’s Menswear division about which is our most enduring men’s item of all time. Some say it’s the Topster, the shirt jacket that defined collegiate wear in the 1950s and 60s. Some say it’s the Westerley cardigan worn by the Dude in “The Big Lebowski.” Others claim the honor for the Beach Boys Board Shirt.

This shirt is almost as beloved as the band that made it famous! It’s one of our top-sellers each year, regularly chosen by winners of the wool shirt giveaways we have on our Menswear Facebook page, and still worn by surfers, boarders, musicians, sons and fathers. The shirt is still going strong, and so are the Beach Boys. The band is currently out on tour, and they still love Pendleton.

Mad for Mad Men

As much as we dislike half seasons, the decision to spread Mad Men’s last episodes over two years puts off the inevitable, painful farewell to a fascinating show.

We’ve seen Pendleton on Mad Men’s men, in robes and Topsters. Peggy disguised her pregnancy under the waistband of an ever-higher Pendleton reversible skirt–or Turnabout as it was called back then.

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The early seasons captured an iconically Pendleton look. The characters seemed to step right out of a Ted Rand illustration.

 

MadMenBetty

 

MadMenPeggy2

 

MadMenMegan

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Time has passed in the world of Mad Men, and the characters are wearing miniskirts and bell bottoms. As always, the costumes are pitch-perfect.  And, as always, we will be watching–for just as long as we can.

 

 

“The Pendleton” featuring Luke Ditella for PONYBOY

Luke-Ditella-SPREAD-11F

We’re just a little bit crazy for these images shot by PO­­­NYBOY featuring Luke Ditella in vintage Pendleton wool shirts. Luke is a surfer (read about him at The Surfer’s View ) who works with Click Models NY.

Luke-Ditella-SPREAD-4F

As the magazine says, “We were pleased to feature Luke, and his rugged good-looks worked so well for this story.” He models an array of classic Pendleton plaids from tartan to exploded to ombre to check to glen to windowpane, shown tucked into high-waisted vintage wool dress slacks.

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And, he wears a solid wool shirt reminiscent of the Tony shirt we have at pendleton-usa.com this spring.

Luke-Ditella-SPREAD-5F

Based on the plaids and lengths of the collar points, we see shirts from nearly every decade we’ve been making wool shirts in our nine decades of quality shirtmaking. Check out our Instagrams tagged #pendleton9decades to see some of the recreated shirts we’re doing this fall to celebrate. And you can follow Luke’s Instagram at LUKEDITELLA.

See the full Ponyboy feature here with many more shirts.

 

Buffalo Exchange

A brand builds a base in many ways. Pendleton has been around long enough that we have fans who’ve been shopping with us since the second World War. We also have generations of brand fans who have come to us through vintage shopping.

That’s why were were especially excited to be featured in the in-store publication of Buffalo Exchange.

WEB_coversThey have a nice write-up about our brand history, with photos featuring apparel from our mens, womens and The Portland Collection, as well as some of our blankets.

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And, they have an accurate shirt label guide on the last page.

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We’d like to point out that the “2000s” example is from The Portland Collection. On Menswear, the label you’ll see is more like this one:

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Thanks, Buffalo Exchange! If you are a vintage shopper, please check them out.

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Thomas Kay should be in your mailbox.

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The Thomas Kay Collection should be arriving in your mailbox today via catalog. 

Thomas Kay Cover

 Joining our founder’s British roots with the sensibilities of the American West, the men’s and women’s apparel and Home goods in this collection tell the Pendleton story. We hope you enjoy!

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