Barrett Christie is an accomplished athlete who has won more medals in the Winter X Games than any other female competitor. She competed in the 1998 Winter Olympics as part of the first US women’s snowboarding team. She oversees the design of women’s snowboards for Gnu Snowboards, including the Gnu Barrett Christy Pro Model, the most enduring women’s pro model snowboard on the market.
When Barrett needed an eye-catching graphic that still looked like a serious snowboard, she approached Pendleton. The result is our newest co-branding effort; a limited edition snowboard from GNU, featuring a graphic based on our Day of the Dead blanket. Every board comes with a specially labeled Day of the Dead blanket.
Life in the Pacific Northwest is very, very busy for Barrett. She’s a serious competitor and product developer, as well as a mom. But she recently found a little time to talk to us about the new design.
Karen: I’m sure you’re always looking for inspiration. What initially drew you to Pendleton?
Barrett: My husband I have a collection of Pendleton blankets we’ve won as prizes at the Mt. Baker Slalom. We’ve won a lot of races, so we’ve won a lot of blankets.
From the sheep to the shelf, Pendleton Eco-Wise Wool® passes strict standards of sustainability and stewardship. That sounds admirable, doesn’t it? But those lofty words would mean nothing at all if Pendleton Eco-Wise Wool® products weren’t soft, richly colored and delightful to touch.
There are many, many products out there claiming to be green. Pendleton Eco-Wise Wool® has been Cradle to Cradle Certified© by MBDC, a respected product and process design firm dedicated to promoting sustainable production. If you’re curious, you can find out more here. The best way to explain it? If you were to take a Pendleton Eco-Wise Wool® blanket and bury it (but please don’t!), it would leave the earth better, not worse, for the addition.
Pendleton Eco-Wise Wool® is an innovation in the Umatilla wool we’ve woven for over a century that uses nontoxic biodegradable dyes. Pendleton is known for the depth and intensity of our colors. Vegetable dyes are not as stable as chemical dyes, and the formula took some tinkering, especially the red spectrum. But with a great deal of trial and a reasonable amount of error, we produced Pendleton Eco-Wise Wool® that we could guarantee for quality.
So maybe you want to wrap yourself up in environmental responsibility this year, or maybe you just want something beautiful, wooly and Pendleton. In either case, we have plenty to show you.