This post looks back to this past summer, when we helped outfit The Wilderness Collective for a trip to the Eastern Sierras. For this trip, they rode in on horse, braving rain and rocky trails for the reward of some serious fishing and camping away from the distractions of modern life.
The Wilderness Collective’s tagline is “Legendary Adventures for Men.” The gear is high-end, the aesthetic tends towards the curated, but there is no denying that these adventures are the real thing.
Watch the film below. Don’t you want to go?
WILDERNESS COLLECTIVE | WC-004 Eastern Sierra
The real stars of the film are the horses. They patiently pick their way across this stunning landscape, shod hooves on sharp rocks, to take the Wilderness Collective into seriously rugged territory. These horses definitely earned their Pendleton saddle blankets.
You can read more about The Wilderness Collective and see films of their other journeys here.
To answer the first question, click here.
To answer the second, watch this.
This past fall, Zoe Fisher and Matt Johnson tied the knot under an ancient tree in Portland’s Laurelhurst Park. The bride was beautiful and the groom was handsome, but here at Pendleton, our attention was drawn to the row of attending men.
All the Young Dudes…
There they are, standing proud in our Dude Cardigan, Pendleton’s tribute to the Westerley worn by Jeff Bridges as The Dude in “The Big Lebowski.”
There are plenty of Right Then, Right Now garments in Pendleton’s history, but by far, our most famous sweater was immortalized in the cult classic, “The Big Lebowski.”
When an especially unique vintage Pendleton garment comes through our design areas, it can cause a stir. It’s like a new baby. People from other divisions come to visit, photos circulate in email, and everyone asks a lot of questions. What was it called? When was it made? And most importantly, what will we do with it?
A jacquard coat that came to the sewing room of the Men’s division was no exception. The Crossroads pattern was bold and dramatic, and the coloration was unique. Menswear decided to bring it back, so Fabric Design got to work redesigning and coloring the pattern. Womenswear and Home saw the possibilities…and that’s how a corporate jacquard is born.
In the twenties, thirties and forties, movie theaters were packed with fans of America’s Sweetheart, Mary Pickford . But Mary Pickford was a big fan of Pendleton. Here she is in her fringed Harding blanket shawl. Mary Pickford was the golden child of early American cinema, though her reputation took a big hit when she scandalously cut off her trademark golden braids. She didn’t just act. She produced, wrote, directed and marketed her films, and was one of the co-founders of United Artists. Sadly, the advent of talkies ended her acting career. Apparently, hearing Mary Pickford speak was something like reading the Tweets of your favorite celebrities. Sometimes, silence is golden.
Anita Page is on the right, in a coat that will look familiar to those of you who have watched The Portland Collection video . In that, designer Rachel Turk is slipping on a coat similar to Ms. Page’s.